Rope-a-dope

Each letter hand crafted.

Big machine

Simple task—up or down.

Your eyes on drugs

Dial that down, huh?

Haul 'em up

Heavy metal for heavy job.

Here it begins

Long way to Montauk.

Pepsi, Pepsi, Pepsi

cheezburger, cheezburger, cheezburger.

Industry

When railroads ruled the harbor.

Art wall

Upward bound at MOMA LIC.

Strong

Pulling their weight, and then some.

Bigger

Long Island City goes up…and up.